blanket family name

blanket family name
марк. единое марочное название (для всего семейства товаров)

Where a company produces quite different products, it is not desirable to use one blanket family name. — Если компания производит достаточно разные товары, нежелательно использовать единое марочное название.

Syn:

Англо-русский экономический словарь.

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Смотреть что такое "blanket family name" в других словарях:

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